International events are a promotional tool that is designed to access and develop markets, and create and maintain the image of both Mexico products in general and in particular a company in an international environment.
This is why ASERCA, SAGARPA has among its main objectives the promotion of Mexican food products, through the organization of events, fairs, exhibitions, where there are conferences and meetings between producers and major buyers in Mexico and abroad .
Beginning in 2002, has been participating in fairs and national and international events through the image Mex Best "Safety and Quality Taste", which aims to position Mexican products such as freshness and quality in the market.
Through participation in these events, Mexican producers have the opportunity to advertise in major markets throughout the world, with commercially successful meetings with high-level buyers.